Wunderplay Awarded the Let Toys Be Toys Toymark 2021
We are delighted to announce that Wunderplay has won the Let Toys Be Toys Toymark Award 2021 for good practice! The Toymark is given to retailers who encourage boys and girls to play with whatever toys they enjoy the most and do not categorise toys by gender.
At Wunderplay we believe it is important that our toys are not gender specific. Children’s play is important for their growth, and they are bombarded with outdated gender roles from a young age. Our shop allows you to browse for toys and gifts based on a child's interests, age, or budget, but not by gender.
Let Toys Be Toys is on a campaign to stop retailers from restricting children’s preferences by advertising toys and books that are only appropriate for girls and those that are only appropriate for boys. It's a movement started by parents who were frustrated with the increased advertisement and promotion of narrow stereotypes to children.
We're honoured to be given this award and excited to be a part of a movement that encourages kids to learn, play, and have fun with whatever toys they want!
Interested to explore the fun eco-friendly toys we stock, then why not take a look at our collections?
For the latest promotions on our eco-friendly toys click here.